It’s so tempting to follow any number of trends that come out to help you lose weight. It seems that every time you turn around there’s a new diet, a new product, or a new “magic formula” that will help you take the weight off. You want to believe it because the claims make sense and sound so easy.

Anybody would want to follow these trends to get those results. If however you find that you have followed any number of diet fads and you find yourself part of a vicious cycle, you are not alone in that either. Though it may be a hard realization to come to, the newest trends are definitely not the best way to lose the weight.

It’s only natural to want to shed some weight without putting in a lot of effort. Though many of us recognize that it’s about how many calories you eat, what foods you feature in your diet, and how you take care of yourself through exercise, that’s a lot of hard work to take on. When you hear that a given fad or trend may help you get the results that you want without you having to do much, it always sounds so much better. Easier said than done, but if you want to enjoy long term weight loss it’s about putting in the work and focusing on the right methods moving forward. If it sounds too good to be true, then more than likely it is!

Though you are not alone in wanting to believe that diet fads can help you shed weight once and for all, there are a variety of reasons that they won’t help you. Here are just a few of the main reasons that these fads are only setting you up for failure in the long term.

They give you guarantees and promises that just aren’t real: Think about what the diet is promoting or what it is “guaranteeing” it will do for you. Most of these claims aren’t based on real life nor are they legally supported. If the claim sounds outlandish, that’s probably because it is. These claims are intended to draw you in, but then when you read the fine print you will find that there are a whole host of reasons why it won’t work moving forward. Though you may be pulled in by the initial attractiveness of the offer, don’t be fooled into believing that this will help you in the future because it won’t.

They are only meant to support you in the short term, if at all: This is one of the biggest problems with diet fads and why so many people feel frustrated with them. You may enjoy a bit of success up front at first, but then that starts to taper off. You were never intended to receive long term help from these fads because they aren’t based on solid health principles. While you are left feeling frustrated and defeated, it’s really the fault of the diet you followed and not your inability to keep up with it in the long term.

They leave you feeling deprived and therefore often lead you to gain weight back again: When you follow these often restrictive diet plans you feel so deprived and that can turn into a really negative sentiment moving forward. The more that you deprive yourself and that you feel frustrated because you can’t eat certain foods or consume enough calories, the more likely you are to cheat. Rather than using good healthy habits, most fads and trends just promote cutting calories excessively or taking many things out of your diet and you are therefore left with nothing. It’s no wonder you eat whatever you can and ultimately gain the weight back when you try to return to normal.

They aren’t part of a healthy lifestyle and may actually hurt you in the long run: As if you needed any other reminders, the biggest problem with diet fads is that they aren’t healthy at their core. They don’t help to protect your health and they may very well hurt it in the long run. If you want to continue losing weight and keep the weight off, then it’s all about a healthy foundation that includes eating right and exercising regularly. If you want to lose the weight and keep it off, then it’s all about learning to take care of yourself and ignoring these fads no matter how tempting they may be.